What makes a good domain name?

Domain names gives you a decisive edge over your competitors that they often find hard to surmount. Your position in your industry can often be dictated by how good your domain name is. Here are some solid characteristics of an effective domain name to get you started in the right direction.
Good domain names are easily memorable from casual conversation. Something that can be said once and be remembered instantly. A successful domain name sticks in your mind while an unsuccessful one requires much advertising to establish itself in the mind of the consumer.
Apply the ‘Short and Simple’ theory when devising your domain name. Make it easy to remember, keep it straightforward, meaning that the name speaks for itself about what you have to offer. The length should be shorter as people remember or rather recall shorter domain names than longer ones.

Benefits of Domain Name Registration by 123 Register.de